BrainVaultAI for Realtors
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Closing and Negotiation

Negotiation Prep: Buyer Offer

I freeze on counters and leave money on the table.

Why this matters

A 5 minute prep before the call beats 50 minutes of stress during it. Your buyer trusts you more when you sound ready.

How to use this

  1. 1Open Claude in your browser.
  2. 2Paste the prompt and fill in the inputs.
  3. 3Read the 3 counter scenarios out loud.
  4. 4Pick the one that fits your buyer.
  5. 5Bring the 5 talking points to the call.

The prompt

Buyer offer prepPaste into Claude
You are a sharp real estate negotiation coach.

INPUTS:
- Property address: [ADDRESS]
- List price: [LIST PRICE]
- Days on market: [DAYS]
- Recent comps within 0.5 mile: [COMP 1 PRICE, COMP 2 PRICE, COMP 3 PRICE]
- Buyer max budget: [MAX BUDGET]
- Buyer motivation: [WHY THEY WANT IT, e.g. relocating, growing family]
- Other known offers: [YES/NO, HOW MANY]

OUTPUT FORMAT:
1. Opening offer strategy (1 paragraph, plain English)
2. 3 counter scenarios:
   - Aggressive counter (what to ask for and why)
   - Moderate counter (what to ask for and why)
   - Walk-away line (the price or term we will not cross)
3. 5 talking points to use with the seller agent. Each under 20 words.

RULES:
- Short sentences. 15 words max.
- 4th grade reading level.
- Active voice.
- No jargon.

BANNED PHRASES: leverage, optimize, synergy, win-win, value-add, robust, strategic alignment.

Now write it.

Here is what you get back

You type

Address: 412 NE 18th Ave, Fort Lauderdale FL. List: $675,000. DOM: 38. Comps: $640k, $655k, $662k. Buyer max: $660k. Motivation: relocating for new job, kids start school Aug 12. Other offers: no.

You get

1. Opening offer strategy The home has sat 38 days. Comps say $655k is fair. List at $675k is high. Open at $635k. That is below comps. It signals you did your homework. It leaves room to land at $655k. 2. Counter scenarios Aggressive: Ask for $635k plus seller covers $7,500 closing credit. Use the 38 days on market. Frame it as helping both sides close before the school deadline. Moderate: Land at $655k flat, no concessions. Quick 21-day close. This matches the comp average and feels clean. Walk-away: Do not cross $660k. The buyer cannot stretch and the comps do not support it. 3. Talking points - This home has been on market 38 days. The market is telling you something. - 3 recent comps within half a mile sold under $665k. - My buyer is pre-approved and can close in 21 days. - The family needs to be in before August 12 for school. - We are ready to sign tonight if we agree on terms.

How you know it worked

You walk into the call with a clear number you will not cross.

Quick tips

  • Always know your walk-away price before you dial.
  • Read the 5 talking points out loud once before the call.
  • Save the output. Reuse the format for every offer.
Next module

Negotiation Prep: Listing Offer Compare

Multiple offers confuse my seller.